Web design and development
I create usable, accessible and fast loading web sites using web standards for customers in Northampton and the UK
Search engine optimisation
Quite often Search Engine Optimisation (SEO) comes as an afterthought to a web project, so unless your site is planned well in the first place you can find yourself spending more money correcting everything! All new sites I build have the key search engine friendly elements in place so they can efficiently index your pages, thus giving you a better chance of being listed and found.
Building optimised web pages requires a lot of in-depth knowledge of both web design and how different search engines work, but if made correctly in the first place you will find promotion, marketing and advanced SEO a lot easier..
Key optimisation features
- CSS based layouts to split presentation and content
- Meaningful page titles
- Meta descriptions
- Meta keywords (where applicable, these are rarely used nowadays)
- Language declaration
- Correctly organised page headings and sub headings
- Correct use of paragraphs and lists where appropriate
Writing good copy text
Writing for the web is a totally different thing to writing for print and other media, and quite often text copy that's provided for a web project is not suitable. I can advise and help you with copywriting your content to help you get your message across without confusing your visitors, or overwheming them with too much information.
